There may sometimes be gaps in our postings when business is particularly good, as it has been these past several months. But we always try to look for lessons in our work that we can share. For example: I’ve been doing marketing support for a major technology company. This generally means I do whatever needs […]
Posts Tagged ‘PR’
Why does it have to be ‘fine print’? Make it big!
Thursday, Apr 7th, 2011 by DaveK | 0 Comments
Filed under: Uncategorized | Tags: advertising, customer advocate, customer perspective, fineprint, legalese, Marketing, marketing campaign, PR, social media, Twitter
Filed under: Uncategorized | Tags: advertising, customer advocate, customer perspective, fineprint, legalese, Marketing, marketing campaign, PR, social media, Twitter
Community manager and social media lessons from PAX Prime 2010
Tuesday, Sep 7th, 2010 by DaveK | 2 Comments
Filed under: Community, Customer Focus, Marketing, Social Networking, Twitter | Tags: Activision, Community, EA, Facebook, gaming, Marketing, Microsoft, PR, social media, Sony, Twitter, Xbox 360
Filed under: Community, Customer Focus, Marketing, Social Networking, Twitter | Tags: Activision, Community, EA, Facebook, gaming, Marketing, Microsoft, PR, social media, Sony, Twitter, Xbox 360
As a content creator/consultant who works in social media and is trying to get back into gaming community work, I attended two panels at Penny Arcade Expo (PAX) Prime 2010 with great interest. The lessons shared from these panels transcend the gaming industry, which is leading the charge in both of these spaces – but other […]