Archive for the ‘Small Business’ Category

Top 5 Ways to Improve Your PowerPoint Presentation

The words “PowerPoint” and “presentation” have become almost synonymous in the business world. The software is packed with mini-tools designed to grab the audience’s attention and drive home your message. Used correctly, these tools can be a powerful message enhancer. Go overboard, and it’s just a mess. Here are the top five ways to improve […]

The case for iPad as a business portable

We picked up an iPad for our social media, Web consulting and copywriting business based largely on positive feedback from many people we trust on Twitter and our own great experiences using iPhones for the past two years. It’s a remarkable device, but expensive for what you get and very limited for many usage scenarios. […]

End-of-year self review part 3: updating yourself

We discussed what small businesses can be doing to prepare for the coming year in Part 2 of the series. Today, we’ll get into the fun stuff: focusing on you. Your personal “look” says a lot to clients. Whether you’re in the office every day or work at home in sweats and tee shirt, eventually, […]

End-of-year self review part 2: preparing your small business for the New Year

We discussed basic office organization in part 1 of the series. Today, we’ll focus on the home-based office. We recommend starting with the organization discussed in part 1, as it will make your small business tasks we’ll be tackling here much, much easier. Step 1: Review your professional materials While we live in a primarily […]

End-of-year self review, part 1: organizing your office life for a happy New Year

It’s the end of the year, when offices are mostly empty and the self-employed are at the movies. Whether you volunteered to stay at work “in case a client calls” or you’re just taking it easy in the home office, you have work to do. In this three part series, we’ll discuss the key tasks […]

Why we’ve abandoned big banks: No service for small business and, oh yeah, many are in trouble

For years, we thought that most banks were about the same and the thing that distinguished them was how many ATMs they offered and whether they charged you for checks and other services. When we moved to Seattle in the mid-’90s, we amended that to include nice, local community involvement and customer service – largely […]